Women Reshaping the Venture Investing Landscape
- On June 22, 2023
- By GrowthInvest Marketing
Women have historically been left out of many industries over the decades but none more so than the world of finance. There is a glaring level of gender inequality in women’s financial literacy, raising capital, and venture investing that leaves women underrepresented, underserved, and underestimated.
“Women do have the power, influence, and assets to bring more women into leadership and ownership roles in the industry, yet only 0.7% of $82.24 Trillion in assets under management in the U.S. is currently being allocated to majority woman-owned asset management firms,” said Samantha Katz, Board Director and community co-founder of IDiF, a nonprofit organization committed to advancing inclusion by breaking down structural and systemic barriers in the financial services industry.
In 2022, only 2.1% of venture funding went to women-founded companies, and only 8% of current venture capitalists are women. This is a staggering number considering that according to Kauffman Fellows, women-led teams generate a 35% higher return on investment than all-male teams. Part of the bottleneck may also be the male-dominated view of investments. 53% of women founders said that when pitching their companies, male investors didn’t understand the market opportunity. It seems obvious that what we need to turn the tide is more women in financial decision-making roles, more women investors, and more women in venture.
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