Co-founder of Worth Capital Matthew Cushen discusses deal flow and deployment for IFA’s considering S/EIS investment in the coming weeks.

Our approach to EIS & SEIS investing is different to other investors. It’s been very deliberately designed by my business partner Paul Soanes and I, based on insight from 14 years of angel investing together and our experience from entrepreneurial, corporate and consulting careers in brand, marketing, retail and innovation.

We landed the insight, on a napkin in a pub, from considering where we have been successful in our investing, as well as challenging the reasoning behind backing a couple of turkeys. The insight might have been scribbled down roughly, but the innovation that we created on the back of it took several experiments and a couple of years to iterate.

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