Andrew Aldridge, Partner at Deepbridge Capital provided the below analysis regarding what investors are really looking for before providing funding.

Technological advances and the fintech revolution are advancing the world of financial services and opening opportunities to investors like never before. However, investing at any level still requires a human judgement and is reliant on human behaviour. Large corporations being traded on the world’s stock markets are still run by human beings and their actions and experience can directly influence the Company’s performance and thereby investment portfolios internationally. At a very direct level, we should all remember the ‘human behaviour’ of Gerald Ratner and the effect that had on his company. More recently we have all witnessed Elon Musk’s social media chatter influence investor behaviour.

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